Who We Are

About Us

The team behind 10,000+ earned links, 200+ clients, and campaigns featured in Forbes, Yahoo News, and beyond.
The People Behind It

Our Founders

Two people who believe the best links are the ones journalists choose to include, not ones that are bought.
Maria Harutyunyan
Maria Harutyunyan
Co-Founder
LinkedIn
“We don’t run digital PR in isolation. Our clients are involved from day one: co-shaping angles, validating ideas, and contributing real expertise. Rather than guessing what might land, we work directly with the brand, so every story we pitch is accurate, genuinely aligned, and something they're proud to put their name on.”
Vahan Poghosyan
Vahan Poghosyan
Co-Founder
LinkedIn
“Anyone can chase links. We'd rather earn them with real Digital PR. That means creating stories that fit the client's industry and are strong enough that authoritative publications want to cover them, not because we asked nicely, but because the story is worth it! That’s how we get our clients the links that climb those desirable rankings, deepen topical authority, and keep them visible across both SEO and AI-driven search.”
The People Doing the Work

Our Team

You'll be working with the best out there.
Digital PR Strategists
Digital PR strategists who understand what journalists publish
Data Analysts
Data analysts who turn numbers into headlines
Outreach Specialists
Outreach specialists who know how to actually get replies
the digital PR team
How We Think

Our Approach

Most link building follows a pattern. Ours doesn’t. We focus on what isn’t easily replicated:
01
We Start With Your Goal
We discuss and understand exactly what you’re trying to achieve and build around that.
02
You Approve Every Stage
You approve every stage: the idea, the data, and where and how it’s executed.
03
Original Data, Distinct Angles
Our strategies are built on original data, distinct angles, and ideas that aren’t available to everyone.
04
We Work Toward Outcomes
We work toward outcomes. Our campaigns don’t stop until we reach the target.
What We've Delivered

Our Results

A snapshot of campaigns we're proud of.

35+ Backlinks

DR 77

Campaign Type

Original Data Research

Spartacus case study

Spartacus: Digital PR Case Study for a Law Firm

Publications:

msn logoyahoo logomen's journal logo

+24

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25+ Backlinks

DR 88

Campaign Type

Data -Driven

Kaiia case study

Kaiia: Digital PR Case Study for an Ecommerce Company

Publications:

AOL logocosmopolitian logoparade logo

+5

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36+ Backlinks

DR 77

Campaign Type

Original Data Research

case study for a Casino website

Wave Connect: Digital PR Case Study for a SaaS Brand

Publications:

culture map logoMSN logomens journal logo

+20

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60+ Backlinks

DR 99

Campaign Type

Data -Driven

digital PR case study for a casino website

Digital PR Campaign Case Study for a Casino Website

Publications:

coin market cap logonews break logoteslarati news logo

+6

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Work With Us

Let's Keep It Simple

Book a free quick 30-minute strategy call
No long-term contracts
Monthly flexibility
Scalable campaigns